The Museum of Moroccan Elegance had the immense pleasure of hosting a prestigious dinner in partnership with the World Storytelling Café, as part of the 3rd edition of the Marrakech International Storytelling Festival, held under the High Patronage of His Majesty King Mohammed VI, May God Assist Him.
This unique gathering brought together distinguished guests, including:
- His Excellency Mr. Simon Martin, Ambassador of the United Kingdom to Morocco;
- Mr. Mohsine Chafai El Alaoui, Regional Delegate of the Ministry of Tourism for Marrakech-Safi;
- Mr. Mountassir Boullal, Deputy Director of the Marrakech Regional Tourism Council (CRT);
- Mr. Abdellatif Abouricha, Head of Press and Communication at CRT Marrakech;
- Mr. Mustapha Amalik, Secretary-General of ARIH Marrakech-Safi;
- Mr. Salah Ouahli, President of the Association of Tourist Guides of Marrakech-Safi;
- Mr. Soulaiman Jiddi, Director of Medina Heritage;
- Mr. Mike Wood, Founder of the World Storytelling Café and President of the Festival;
- Mr. Zouhair Khaznaoui, Director of the Festival;
- Mrs. Meriem Ammor, President of the Museum of Moroccan Elegance in Marrakech;
- Mr. Hakim Cherradi, Founder of the Museum of Moroccan Elegance in Marrakech.
A Moment of Sharing Under the Spirit of Bahja
The dinner took place in a warm and convivial atmosphere, perfectly in line with this edition’s theme: BAHJA, celebrating the joy, hospitality, and generosity that define Marrakech and its region.
The exchanges were enriching, blending discussions on the art of storytelling, the promotion of Moroccan heritage, and the museum’s role in showcasing the treasures of Moroccan elegance. Through anecdotes and narratives, guests explored the deep connection between oral tradition and Morocco’s cultural aesthetics.
Photo Gallery: Highlights of the Dinner
We are delighted to share with you some memorable moments captured during this exceptional evening.





The Museum of Moroccan Elegance: A Key Player in Cultural Promotion
The partnership with the Marrakech International Storytelling Festival reflects the Museum of Moroccan Elegance’s commitment to actively contributing to the preservation and promotion of Morocco’s intangible heritage.
Such an event marks a significant step in its mission to celebrate and elevate Moroccan heritage through enriching collaborations.
Stay connected to discover the Museum of Moroccan Elegance’s upcoming events and initiatives. Together, let’s celebrate the joy, art, and elegance of our culture!
